This talk considers the nature of the online threat including the nature of the beast, the suggestion that blaming tech companies is too simplistic, the importance of individual leadership and simple ideas that can make us all safer. Jim Gamble is a former senior police officer and a renowned child protection expert. He is the CEO and one of the founding partners of the Ineqe Group, the largest independent safeguarding organisation in the UK and Ireland. Jim is a frequent media commentator on issues related to protective services, best practice, the internet and child protection.